The team creatively combined a playful children’s mood with technology, delivering an emotional AR experience and a smooth collaboration process.
AR-Sweatshirt
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Project description
The project combines children’s clothing with AR technologies, turning New Year prints into lively animated characters. This format adds emotion, playfulness, and makes the clothing a unique digital experience.
- Technology AR
- Industry Fashion
- Solution AR App
- Duration < 2 month
- Customer SWAGTAG
- Year 2020
Information
- Problem
- Solution
Bring New Year prints of the children’s sweatshirt collection to life and add technological uniqueness to them.
Based on the client’s sketches, 3D models of Santa and a reindeer were created. The characters are animated and activated in augmented reality, dancing and interacting directly on the clothing print.
Team
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3D-Artist -
3D-Animator -
Unity Developer -
Project manager
Review
Anastasia
Owner of a clothing brand
LET'S DISCUSS THE PROJECT?
LET'S DISCUSS THE PROJECT?
